In this episode Michael talk about the importance of building a systems approach to business and life. A system is really a process over time. You can go back and see what I mean by that. A system is a way of producing a … [Read more...]
Episode 006: Michael Gerber, A Systems Approach To Business And Life
Episode 005: Michael Gerber, Building The Vision And Setting The Foundation
Michael is the author of the E-Myth and the CEO of the Michael E. Gerber companies. For over forty years he's been helping small business owners and entrepreneurs become more successful … [Read more...]
Episode 004: Peter Verlezza, Communicating To Your Market
In this episode Peter talks about the importance of communicating to your audience in ways that are "appropriate" to them. To this point, we've identified who is your target market. We've also gone out and started to … [Read more...]
Episode 003: Peter Verlezza, Becoming The Expert In Your Market
In this episode Peter talks about what it means to become the expert in your market. In order to succeed in business, you must understand that, first and foremost, you are in the people business. Now that you are aware of … [Read more...]
Episode 002: Peter Verlezza, Defining Success and Your Market
In this episode Peter talks about what it means to identify your target market. This is essential, whether you are an IT support company, landscape architect, pediatrician, or restaurateur. Products and services are … [Read more...]
Episode 001: Peter Verlezza, TPIAW Intro
Peter Verlezza has, for the past 27 years, created and built technology solutions that make sense for medical practices, businesses and non-profit organizations. Back in 2006, Peter founded SMB Networks, a company … [Read more...]
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